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Daven Michaels

New York Times Bestselling Author, 30-year business veteran, and Executive Chairman of CurrentC Group.

At the time that the outsourcing industry swept through organizations globally, it was the fad, until its many offerings gradually declined in efficiency, and automation is gradually gaining the spotlight. This however has not ruled out the “come-to-stay” need for outsourcing.

The above description is the summary of the many thoughts and survey reports. In fact, it is what we see happening. Machines and processes are pulled in to do what humans and many-processes would have done. Threatening the existence of processes already on ground, and people’s jobs.

Various organizations, despite the highlighted declines of the outsourcing industry, still maintain and enter into such contracts, relying on these partnerships for their productivity. Organizations are in present time made up of a partnership of a couple of organizations (’ input), many of which are contracted as outsourcing partners.

Artificial Intelligence (AI)/ Automation, in technical sense, is seen as the evolved state of outsourcing, or another phase of outsourcing, not as “replacing outsourcing”.

A decline in success does not necessarily mean extinction, or gross inefficiency. Successes and failures exist in every industry, and stability is realised when both ends are ascertained, and enhanced or dealt with. Organizations that have dealt with failures often turn out better.

Avoiding outsourcing, or replacing, is not necessarily the key, looking out for factors may just do the trick.


Record of accomplishment (Track Records): An outsourcing firm may have serviced a couple of smaller scale firms, but have dealt with more complicated technicalities that have given them a great deal of experience making your job a workover for them. Know the type of work they have done, and they are equipped to do.

Expertise/ Skilled work: Look out for how skilled and equipped they are. Outsourcing firms should be the “experts”, having a more in-depth knowledge and experience of the job than you do, and are more equipped than you are. It is like a private clinic that operates general medicals that gets patients for technical eye surgeries, and refers them to a specialist in eye treatments that is reputed to be very well equipped and highly skilled for the job. Look out for specialists in that field.

Any other thing you may look out for would be unique to what your expectations of the outcome of the job are.

Quality Services: Do they meet the expectations of their clients? Do they have continuous patronage of clients? Do their clients’ services to the world portray excellence?

Outsourcing requires a lot of input and dedication on the part of the outsourcing providers: clients on the other hand have a part to play in making the outsourcing contract work.

Daven Michaels is a New York Times Best Selling Author and CEO of premiere global outsourcing company, 123Employee. The company employs hundreds of young bright individuals on three continents. His International event, Beyond Marketing Live! inspires entrepreneurs to build & grow their business with revolutionary new theories and systems allowing them to design the business and personal lifestyle of their dreams.

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